New PETA Billboard: ‘Humane’? ‘Stress-Free’? For Turkeys’ Sakes, Don’t Fall for Plainville Farms’ Act

Does a farmworker’s simulation of masturbation with a dying female bird sound “humane” to you? PETA’s new billboard invites folks to see the undercover footage and decide for themselves.

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Hot Flashes and Hand Warmers: UMass Experimenter Role-Plays Scientist

Marmosets don’t get hot flashes because they don’t experience menopause. But that hasn’t stopped a University of Massachusetts experimenter from using them as a “model” for human menopause.

PETA’s President Is Back With a ‘Crabtivating’ End-of-Summer Book Talk

Back by popular demand, Ingrid Newkirk is shining the spotlight on crabs in a virtual talk on her bestselling book “Animalkind.” Sign up today and “catch” a vegan seafood gift!

URGENT: Help a Dog Survive the Summer

Without adequate shelter or shade from the unrelenting sun, “backyard dogs” are at risk of heatstroke and even death during the sweltering summer months.

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Join Students Opposing Speciesism to Dismantle Human Supremacy

Victory! No Animals Killed in 2021 Cobra Gold Exercise After PETA Push

We just confirmed that in this year’s Cobra Gold exercise in Thailand, no animals were killed in survival drills. We’ll be watching to make sure it stays that way.

19 Dogs Want to Capture People’s Hearts, Not Be Held Captive in Cages

Misguided efforts, dried-up funding, zero insight gained—why is Texas A&M University STILL holding dogs from its notorious canine muscular dystrophy laboratory prisoner?

Find Us an Investigative Researcher and We Could Pay You Up to $1,000

Introduce us to a friend and—if it’s a match—you could make money! PETA is paying up to $1,000 for qualified referrals, so get started today.

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PETA’s Plan Will Take Laboratory Research From Major Flop to Tip-Top

Our scientists have a plan to phase out animal tests and improve research for human health. See our Research Modernization Deal here.

PETA in Action

Order Your Free Vegan Starter Kit

Need some help starting your vegan journey? We’ve got you covered.

‘I Am Shocked’: Esteemed Animal Expert Blasts Fright Tests on Monkeys

Bestselling author and animal expert Sy Montgomery says she’s “shocked” by the cruelty that monkeys endure at NIH. You will be, too.

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Why Should Animals Have Rights?

In a ‘Pinch’ for Dinner? Try These Vegan Crab Recipes

Be kind to crustaceans by trying out these vegan crab recipes, made with surprising ingredients like hearts of palm, mushrooms, and artichokes.

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Victory! Animals Held at Seedy ‘Tiger King Park’ to Be Surrendered to DOJ

Relief appears to be on the way for 61 animals—including bobcats, lemurs, raccoons, and a camel—left behind at Jeff Lowe’s Tiger King Park.

Take a Crack at Kindness, Publix—Reconsider Ties With Monkey Abusers

In Thailand, terrified monkeys are chained, beaten, and forced to climb trees to pick coconuts. Opting for one of these animal-friendly brands could mean saving a life.

©iStock.com/Luis Jimenez Benito

What PETA Stands For

People

I am you, only different.

Human beings create temporary and arbitrary boundaries to exclude beings who aren’t like them. Human beings have justified wars, slavery, sexual violence, and military conquests through the mistaken belief that those who are “different” do not experience suffering and are not worthy of moral consideration.


Ethical

Do unto others as you would have them do unto you.

We are taught the Golden Rule as young children, and all major religions teach principles of nonviolence and kindness. The Rev. Dr. Martin Luther King Jr. said, “Injustice anywhere is a threat to justice everywhere.” Ethical treatment—the Golden Rule—must be extended to all living beings: reptiles, mammals, fish, insects, birds, amphibians, and crustaceans.


Treatment

Animals are not ours to experiment on, eat, wear, use for entertainment, or abuse in any other way.

All beings desire freedom to live a natural life, according to their inherent desires and instincts. While the lives of all beings necessarily involve some amount of suffering, human beings must stop deliberately inflicting suffering on all beings for our own selfish desires. We lose nothing in replacing a cheeseburger with a veggie burger or a leather purse with a fabric one. But beings we exploit lose their lives just for our fleeting fancy.


Animals

We are all animals.

We believe all beings deserve liberty and respect not because they share the characteristics we admire in ourselves but because they are living beings. We share the same evolutionary origins, we inhabit the same Earth, and we are ruled by the same laws of nature. We are all the same.

© Jo-Anne McArthur / We Animals Learn More about what PETA stands for

Doomed Baby Dolphin Becomes SeaWorld's Newest Prisoner

SeaWorld ended its orca-breeding program, but others there are still sexually abused and forcibly impregnated—as the dolphin who recently gave birth in Discovery Cove may have been.

How to Wear Vegan

Hey, Starbucks, Your Upcharge Sucks! Students Stand Up to the Coffee Goliath

Coffee and dairy-free cream, please! Hold the surcharge. The dairy industry exploits cows, and these students have had enough.

NASCAR Star Daniel Suárez: A Champion on the Speedway and for Dogs (Video)

“Be your dogs’ champion! NEVER leave them in the car during warm weather,” says NASCAR Cup Series driver Daniel Suárez in a new PETA video.

Was Your Whole Foods Turkey Tortured? Secret Video Exposes ‘Humane Meat’ Lie

Video filmed at “humane” farms shows workers viciously punching, throwing, and stomping on slaughterhouse-bound turkeys. Urge Whole Foods to stop misleading people!

Get ‘Animalkind’ in Paperback Today

Urban Outfitters Desperately Needs a Humane Makeover. Speak Up!

Alpaca, wool, cashmere, mohair, leather, and down—all are produced with extreme violence and fear. Join the campaign to rid Urban Outfitters of these cruel materials!

PETA Scientist’s Published Paper Pokes Holes in Flimsy Pharma Defense of Forced Swim Test

In a new scientific paper published in the esteemed journal “Drug Discovery Today,” PETA neuroscientist Dr. Emily Trunnell takes on the cruel forced swim test.

This Michigan City Just Became the First in the Midwest to Ban Fur Sales!

Another win! Ann Arbor, Michigan, is the most recent addition to our list of geographical fur-related victories. With yet another fur sales ban, it’s clear that fur is out.

© iStock.com/Dgwildlife

Lion-Killing Physical Therapist From Missouri Lured Mopane From Hwange Park Using an Elephant Carcass (Report)

In a murder hauntingly similar to Cecil’s, a Missouri physical therapist reportedly paid to lure Mopane from Hwange Park using an elephant carcass then maim and kill the beloved lion

Ride Along With PETA’s Field Team! We’ll Show You How to Help ‘Backyard Dogs’ in Your Community

Have you ever worried that a neighborhood dog is too thin or noticed that their water bowl is always empty? Helping dogs like this is important and doable, and this PETA video explains it all.

The PETA Shop

Ready for a Fresh Start? ‘Dreena’s Kind Kitchen’ Makes It Easy

Want to save animals and get healthy but don’t know where to start? Discover the freedom of vegan cooking and baking with Dreena Burton.

Keep Frogs ‘Hoppy’ This School Year—Dissect a SynFrog, Instead!

Animal dissection is cruel and dangerous. But there’s good news! The SynFrog promises to give tadpoles a “hoppier” future.

Are You a Creative Audio-Visual Producer? Work for the PETA Foundation and Make a Difference

From animal rescue videos to undercover investigative videos, PETA’s audio-visual team produces some of our most riveting, popular, and effective content. Join our team and use your skills to make a difference!

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By submitting this form, you are agreeing to our collection, storage, use, and disclosure of your personal info in accordance with our privacy policy as well as to receiving e-mails from us.

 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind