Cruelty-Free Friday: PETA Urges Urban Outfitters Shoppers to Wear Fashion With Compassion

On the busiest shopping day of the year, PETA is launching our week of action against Urban Outfitters brands, urging the company to go vegan.

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Register Today for a CATivating Free Virtual Event With PETA’s President

There are a lot of tips that your feline friends want you to know, and cat “auntie” Ingrid Newkirk is here to decode the secrets of cats’ bodies and minds in a virtual talk on her new book. Register now!

PETA to USDA: Horrendous Monkey Deaths Demand Action

We asked the U.S. Department of Agriculture to revoke Wamos Air’s license to transport monkeys after reports that animals destined for labs died horrifically on its recent flight from Cambodia to Houston. Take action.

Help a Dog This Winter

Dogs kept in cold, lonely backyards may not survive the freezing winter weather to come. We need your help to rush shelter, food, and other necessities to dogs in need.

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Join Students Opposing Speciesism to Dismantle Human Supremacy

NEW PETA VIDEO: Yes, NIH Funds Beagle Tests—the Dogs Come From Factory Farms Like THIS

Video: Thousands of beagle dogs and puppies are confined to barren kennels and cages 24/7 at a factory farm that sells them for experimentation. Help them today!

You Can’t Trust the Label! All 11 ‘Humane-Certified’ Factory Farms PETA Investigated Were Horrifically Cruel

How much more video footage of suffering animals will it take for the ASPCA, HSUS, and Compassion in World Farming (CIWF) to stop promoting sham “standards” for factory farms? Find out how you can help.

GivingTuesday Will Be Here Soon: Help Unlock $100,000 for Dogs and Cats

PETA is determined to protect cats and dogs from neglect and cruelty. Will you make an early GivingTuesday gift to unlock a $100,000 contribution from a donor?

Find Us a Licensed Veterinary Technician and We Could Pay You Up to $1,000

Introduce us to a friend and—if it’s a match—you could make money! PETA is paying up to $1,000 for qualified referrals, so get started today.


PETA in Action

Order Your Free Vegan Starter Kit

Need some help starting your vegan journey? We’ve got you covered.

Guinness the Monkey Has Spent 12 Years Caged Alone in an NIH Laboratory

For over 12 years, Guinness has been held in solitary confinement inside a government laboratory. He is so distraught that he rips out his own hair.

Why Should Animals Have Rights?

HUGE Victory! New Law to Protect Countless Animals From Abuse Passed in France

Vital improvements in France are finally taking shape! From circuses to dolphinariums to fur farms to pet stores—see how this new law will help animals.

Stop ‘Milking’ Monkey Labor: Take a Crack at Kindness, Publix!

In Thailand, terrified monkeys are chained, beaten, and forced to climb trees to pick coconuts. Opting for one of these animal-friendly brands could mean saving a life.

Feds Investigating Texas A&M’s Treatment of Golden Retrievers After PETA Complaints

With the feds and PETA on its case, Texas A&M University should do itself and the dogs it holds captive a favor and put all of them up for adoption.

What PETA Stands For


I am you, only different.

Human beings create temporary and arbitrary boundaries to exclude beings who aren’t like them. Human beings have justified wars, slavery, sexual violence, and military conquests through the mistaken belief that those who are “different” do not experience suffering and are not worthy of moral consideration.


Do unto others as you would have them do unto you.

We are taught the Golden Rule as young children, and all major religions teach principles of nonviolence and kindness. The Rev. Dr. Martin Luther King Jr. said, “Injustice anywhere is a threat to justice everywhere.” Ethical treatment—the Golden Rule—must be extended to all living beings: reptiles, mammals, fish, insects, birds, amphibians, and crustaceans.


Animals are not ours to experiment on, eat, wear, use for entertainment, or abuse in any other way.

All beings desire freedom to live a natural life, according to their inherent desires and instincts. While the lives of all beings necessarily involve some amount of suffering, human beings must stop deliberately inflicting suffering on all beings for our own selfish desires. We lose nothing in replacing a cheeseburger with a veggie burger or a leather purse with a fabric one. But beings we exploit lose their lives just for our fleeting fancy.


We are all animals.

We believe all beings deserve liberty and respect not because they share the characteristics we admire in ourselves but because they are living beings. We share the same evolutionary origins, we inhabit the same Earth, and we are ruled by the same laws of nature. We are all the same.

© Jo-Anne McArthur / We Animals Learn More about what PETA stands for

Victory! Expedia Dumps SeaWorld, ‘Swim With Dolphins’ Ticket Sales After PETA Campaign

PETA congratulates Expedia for officially rejecting cruel “swim with dolphins” encounters and SeaWorld prisons.

How to Wear Vegan

Breaking New Footage Exposes Dogs Stuffed in Sacks, Sold for Meat at Wet Markets

As the pandemic, which scientists believe originated in a wet market, rages on, PETA India reveals that wet markets are still illegally killing and selling wildlife and dogs for meat.

‘Lucifer’ Star Lesley-Ann Brandt Raises Hell to Help End Cruel Cub Petting

Lesley-Ann Brandt plays a tough bounty-hunting demon on “Lucifer,” and when it comes to protecting youngsters of all species, she’s ready for action.

PETA’s Been Exposing NIH Atrocities Since 1981—and a Contracted Beagle-Breeding Factory Is the Latest One

PETA’s history of exposing and stopping NIH ugliness proves that the rot has run deep for decades at the agency. Help us urge President Biden not to hire another “dinosaur” to direct it.

Sarah Baker

Order Now: Get Your Paws on Ingrid Newkirk’s New Cat Book

Join PETA in Telling Urban Outfitters: Cruel Clothing Must Go!

Alpaca, wool, cashmere, mohair, leather, and down—all are produced with extreme violence and fear. Join the campaign to rid Urban Outfitters of these cruel materials!

Why Is the Reign of the ‘Tiger King’ Villains Over? One Word: PETA!

“Joe Exotic” in prison, Tim Stark bankrupt—what role did PETA play in season 2? Listen in as the PETA Foundation’s Brittany Peet shares how she helped dethrone the “Tiger King” villains.

Dive Deeper Into PETA’s Work Spotlighted by The Washington Post—Watch ‘Breaking the Chain’

From executive producer Anjelica Huston, follow people who bring shelter, food, care, and more to scores of animals. Now FREE on Prime Video and 99 cents on other platforms.

Exclusive PETA Video: Who Inspired Actor Anabelle Acosta to Go Vegan?

In a video interview with PETA, actor Anabelle Acosta discusses why she went vegan and the family member who inspired her.

Help PETA Tell Millennium Hotels to Check Out of Iditarod Cruelty

Dogs die every year in the Iditarod, but companies—such as Millennium Hotels and Resorts—have been reluctant to sever ties with the coldest race on Earth.

© CCI Entertainment

Shop PETA’s Black Friday Sale

After Rutgers Kills 23,000 Animals, It Gets Tax Bailout—PETA Demands an Audit

Rutgers University went on a killing spree of animals used in experiments deemed “non-critical” during its COVID-19 shutdown, only to ask for reimbursement from New Jersey taxpayers. We call BS.

VIDEO: Students Unite to End Speciesism in and out of the Classroom

Members of the youth-led activist movement SOS are ready to end speciesism and change the world for all animals. Will you join them?

Can Compassion and Science Go Hand in Hand? Yes! Find Out How

Our scientists have a plan to phase out animal tests and improve research for human health. See our Research Modernization Deal here.

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By submitting this form, you are agreeing to our collection, storage, use, and disclosure of your personal info in accordance with our privacy policy as well as to receiving e-mails from us.

 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind