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Shoppers Get an Eyeful (Photos)

Holiday shoppers get some last-minute advice about what to leave off their gift lists.

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LA and NYC Hit by #WoolFreeWinter Storm (Photos)

Vegan footwear and accessories retailer MooShoes takes the #WoolFreeWinter pledge—in a big way.

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Look Who’s Naked in the Latest PETA Ad

PETA gets some D.C. landmarks ready for winter in warm, animal-friendly style.

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The Truth About Wool

If you knew where wool came from, would you still wear it?

Participate in PETA’s Scavenger Hunt and Get off Santa’s ‘Baaaad’ List

There are only 10 days left until Christmas. If you haven’t worked your way onto Santa’s “nice” list yet, PETA has a solution.

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‘Sheep’ Gives Shoppers Stress Balls to Say, ‘Have a #WoolFreeWinter’

PETA’s “sheep” hoofed it to stores across the country on Black Friday to hand out some EWESful sheep-shaped stress balls and ask shoppers for a favor.

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The Hidden Lives of Australian Sheep © We Animals / Jo-Anne McArthur

The Hidden Lives of Australian Sheep

If you think it’s “just a haircut,” prepare to be floored.

Alicia Silverstone Takes the #WoolFreeWinter Pledge Sean Verchick

Alicia Silverstone Takes the #WoolFreeWinter Pledge

In a blog posted on her website, The Kind Life, Alicia Silverstone urges her fans to join her in making this a #WoolFreeWinter.

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‘Tis the Season to #ShopVegan, Falalalala …

Several of the brands featured below have offered rocking discounts for PETA supporters from 12 a.m. on Black Friday (November 28) through 11:59 p.m. on Cyber Monday (December 1).

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Urge BCBG Max Azria to Ditch Angora and Fur

Please take a few moments to urge BCBG to join Calvin Klein, Tommy Hilfiger, and dozens of other companies that have all banned fur and angora.

The Ad Everyone Is Itching to See

Is Times Square sexist? The advertising mecca rejects a PETA anti-wool ad featuring a male crotch shot but accepts a female version.

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Spread the Word about #WoolFreeWinter

The holiday shopping season is upon us, and many people still don’t know that buying wool supports the torturing and killing of sheep. Please help them!

Vegan Cold-Weather Coats for Men

Don’t get stuck in the cold without a trendy cruelty-free coat. We’ll keep you warm with our long list of PETA-approved layers.

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HELP NOW: Sheep Killed, Punched, Stomped on, and Cut for Wool

Investigators in Australia and the U.S. found that shearers killed, beat, kicked, and threw terrified sheep.

AlexandAlexa Bans Angora and Pulls All Angora Items

October 2014 Following a meeting with PETA, AlexandAlexa, a U.K.-based children’s clothing retailer that sells high-end labels worldwide, agreed to stop selling angora. The company put its new commitment …