Published by Elena Waldman.

Next time you’re reviving yourself with a makeover, why not support companies that are kind to animals and Latinx-owned? Advocate for animal rights with vegan and animal test–free products while celebrating and empowering entrepreneurs from various Latinx cultures. Check out some of our picks for Latinx-owned vegan beauty brands:


When it started, Axiology’s goal was to create the most ethical lipstick on the planet, with vegan ingredients, no animal testing, and eco-friendly packaging.

Rare Beauty

Pop singer Selena Gomez is known for her hit tracks, but she’s also taking on the world of makeup with Rare Beauty, a natural beauty-inspired cosmetics line with all vegan and animal test-free products. The brand’s ethos is about embracing individuality, which it shows by respecting animals’ right to live individual lives without being subjected to cosmetic testing.


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Alamar Cosmetics

Motivated by her experience as a makeup artist, Gabriela Trujillo founded Alamar Cosmetics, named after her birthplace in Cuba. The company celebrates culture and self-expression with products that are all 100% vegan.


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Vive Cosmetics

Joanna Rosario-Rocha and Leslie Valdivia founded Vive Cosmetics, an inclusive makeup brand offering exclusively vegan products.


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Bomba Curls

Wanting to share her expert tips and magic hair formula with the world, Lulu Cordero founded Bomba Curls. Based on generations of Dominican beauty secrets, her vegan hair-care products are made to promote healthy, flourishing curls.


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Tata Harper

Made with high-quality, natural ingredients, Tata Harper’s skin-care line is a luxury vegan remedy for your skin. From nutrient-dense serums to hydrating moisturizers, the company has all the products that will make your home feel like a spa.


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CIRCA Beauty

Cruelty-free CIRCA Beauty was founded by actor and animal advocate Eva Mendes. CIRCA is part of PETA’s Beauty Without Bunnies program, promising customers that it will never test its products or ingredients on animals anywhere in the world.


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When you support Latinx-owned brands, you aren’t just uplifting the Latinx community–you’re uplifting all of us advocating for products without animal cruelty. There are tons of other ways to do this, and sharing PETA’s love for animal-friendly businesses is just a start!


If you can’t get enough of these Latinx-owned beauty brands, check out some of PETA’s Picks for Latinx-owned clothing and food brands! Share your favorite products from these Latinx-owned vegan brands by tagging us on Instagram @peta. Check out PETA’s Beauty Without Bunnies database to find more animal-friendly brands to support.

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