This Former Fendi Consultant’s Cruelty-Free Couture Rules the Runway

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Ever wondered how dynamic animal-free design can be? One look at designer Marco de Vincenzo’s 2016 fall ready-to-wear collection proves that anything is possible.

At Milan Fashion Week, the designer showed off looks that included a full-length faux-fox fur coat decorated with “foxes” at the hem, a shimmering aquamarine jacket splashed with patterns, and even phony pony and python skin, all in what Savoir Flair described as “a spine-tingling array of patterns—both out-of-focus and solid—and a delicious eye-popping palette.”

After working as a consultant for furocious Fendi for 15 years, de Vincenzo challenged himself to design a collection free of real animal materials. “I love to tell a new story, every season for me is completely different,” de Vincenzo said. “Fake furs, Lurex for the evening. Every piece is made like real mink and the hours spent to make it are the same but [vegan] fabric gave me the energy I was missing to tell a new story.”

The only thing this collection lacks? Cruelty to animals—but no one’s missing that. Vegan materials do it all—there’s no reason (or excuse) to confine and electrocute animals or to skin them alive for their fur.

Ready to join the fashion revolution? Whether your style is couture or casual, give your wardrobe a cruelty-free makeover and wear vegan.

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