PUMA Bans Fur and Exotic Skins

Published by PETA.

Following discussions with PETA, PUMA—one of the world’s largest designers and developers of sports footwear, apparel, and accessories—has pledged never to use animal fur, wool that comes from mulesed (i.e., mutilated) Australian sheep, or exotic-animal skins. How appropriate that a company named after one of nature’s most beautiful animals would help protect so many others!


Photo: Nick Saglimbeni for SlickForceStudio|Hair and makeup: Glenn Nutley for Celestine Agency|Body art: Nelly Rechhia for Aim Artists

For help in making animal-friendly choices, check out PETA’s cruelty-free shopping guide.

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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind