The Go-Go’s: The Naked Ad That Started It All

Published by PETA.

Before Pamela Anderson, before Eva Mendes, before Dennis Rodman, there were the Go-Go’s. The iconic ladies of pop-punk weren’t just pioneers for women in music, they were also animal rights innovators, as the first celebs to proclaim that they would rather go naked than wear fur.

Gina Schock, Kathy Valentine, Belinda Carlisle, Jane Wiedlin, and Charlotte Caffey were music to animals’ ears when they launched PETA’s “naked” ad campaign in 1991.

Today, as the Go-Go’s are being honored with a star on the Hollywood Walk of Fame, PETA would like to celebrate them, too, for getting our “rather go naked” campaign go-go-going and inspiring people all around the world to follow their beat. What will you do to celebrate being fur-free?

Written by Michelle Sherrow

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind