Black Friday ‘I Am Not a Handbag’ Ad Deemed ‘Too Graphic’ For Children

Published by PETA.

Despite not depicting any blood or gore, a PETA ad showing a lizard next to the words “I Am Not a Handbag, a Belt, or a Pair of Shoes. I Am a Living Being—Just Like You” has been rejected for being “too graphic.”


PETA had intended to run the intentionally-tame ad on Boston and Chicago bus shelters in time for the Black Friday shopping rush but was told by an ad representative that the ad’s text—and specifically, the line “[A]nimals are made of flesh and blood and can suffer and feel pain”—would be too frightening for children.

Reptiles who are killed for their skins suffer immensely.Lizards are cut apart with machetes, snakes are nailed to trees, and alligators and crocodiles are impaled with metal rods, all for exotic-skin accessories. Many of these animals are skinned alive.

“The public has every right to know that thinking, feeling reptiles are hacked apart and skinned alive for belts, bags, and shoes,” says PETA Senior Vice President Lisa Lange. “PETA urges shoppers of all ages to reject cruelty to animals by buying vegan clothing and accessories on Black Friday and every day.”

Leave Exotic Skins Off of Your Holiday Shopping List

A growing number of retailers—including Ann Inc., H&M, Topshop, Adolfo Domínguez, Mango, bebe, Cole Haan, Nike, Adidas, and many more—have banned all sales of exotic skins. Join in.

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind