Verizon Pulls Chained-Dog Ad

July 2008

After receiving complaints about a Verizon commercial featuring two aggressive pit bulls chained in a junkyard, PETA immediately contacted the company. Explaining that the ad sends an extremely damaging message to the public–that it is acceptable to chain dogs and use them as cheap burglar alarms, depriving them of their basic needs–we asked Verizon to pull the advertisement. The company responded quickly and removed the ad from circulation.