July 2009 After PETA provided DraftFCB, one of the top 10 U.S. ad agencies, with information on how great apes suffer as a result of being used for advertising, the agency signed PETA’s Great Ape Humane Pledge, agreeing never to use great apes in any future ad campaigns unless undisturbed in their natural habitat.
July 2009 After PETA provided EuroRSCG with information about the abuse that is suffered by great apes who are forced into the entertainment industry, the agency immediately pledged never to use great apes in its advertising campaigns.
PETA helps fund computer model development to reduce the number of animals used in chemical testing.
June 2009 After learning from concerned moviegoers that Sprint Nextel was airing a commercial featuring a performing chimpanzee in movie theaters, PETA contacted the communications giant. We told its executives about the cruelty inherent in the procurement, training, and disposal of great apes and the negative effects that portraying chimpanzees as comical subhumans has on … Read more »
April 2009 After nearly a month of intense PETA campaigning against horrific combat training exercises conducted by the Bolivian military–in which live dogs were shown in a video being tied down, stabbed repeatedly, and screaming in agony–the Bolivian Ministry of Defense ended the killing by issuing the military’s first-ever animal protection regulation–Resolution 217–which “prohibit[s] all acts of … Read more »
April 2009 PETA received complaints about a donkey basketball fundraiser scheduled for Chichester High School in Pennsylvania and jumped into action. After PETA and our members contacted school administrators about the harm caused to donkeys when students pull, yank, and shove them across slippery gym floors, administrators agreed to cancel the game.
April 2009 PETA met with executives at Arnold Worldwide–a powerful and respected advertising agency–to alert them about the abuse that great apes endure when they are used in the advertising industry. After learning about the cruelty, the executives pledged never to use great apes in any future advertising campaigns.
April 2009 After an incident in which a chimpanzee named Travis attacked a woman and left her with life-threatening injuries, PETA reached out to Gap Inc., which had featured Travis in an Old Navy commercial as a young ape. After learning about the abuse suffered by great apes forced into the entertainment industry, Gap Inc. promised … Read more »
April 2009 After a recent incident in which a chimpanzee named Travis attacked a woman and left her with life-threatening injuries, PETA reached out to grocery-store chain Harris Teeter to explain that great apes who are forced into the entertainment industry suffer terrible abuse. Several years earlier, Harris Teeter had used a chimpanzee in a … Read more »
January 2009 PETA’s Laboratory Investigations Department (LID) received a report that students at a North Carolina high school were instructed to take fish home as part of a classroom science experiment and that some students were putting Monster Energy drink in the water. LID contacted the principal, who has now agreed to permanently end the use … Read more »
January 2009 After PETA’s Laboratory Investigations Division learned that Texas Tech University Health Sciences Center was purchasing cats from an animal shelter and using them in cruel and deadly medical training exercises, we launched an aggressive campaign to urge the school to replace the use of animals with modern, educationally superior medical simulation methods. In these … Read more »
January 2009 PETA learned that Florida’s Clay County Animal Control (CCAC) conducted an experiment in which employees locked a helpless dog in a hot truck. They were trying to determine whether heat stress had caused the death of another dog who had previously been transported in a CCAC vehicle. PETA filed a complaint with the … Read more »
January 2009 After hearing from a whistleblower that students in an animal science class at a Texas high school were forced to kill and skin rabbits, PETA’s Laboratory Investigations Department immediately contacted the school’s principal with information about teaching methods that don’t involve animals. The school has announced a permanent end to the rabbit killings.
January 2009 After receiving complaints about an Armstrong World Industries commercial featuring a grizzly bear, PETA wrote to the company to urge it to pull the ad from rotation immediately. After learning about the abuse that exotic animals in the entertainment industry endure, Armstrong quickly removed the commercial from circulation.
January 2009 PETA received a barrage of complaints about a senior staff member of Philadelphia Insurance Companies when reports surfaced that he had swallowed a live goldfish for a company fundraiser. We fired off a letter to the company’s corporate headquarters to inform executives that this could be considered illegal by local laws, and we asked … Read more »
