Mall Management Nixes Cruel Novelty Display

October 2007

After receiving an anonymous tip that a kiosk at Fox Run Mall in Newington, New Hampshire, had a novelty display that tormented a Betta fish, PETA immediately contacted the mall’s management. In the display, bubbles were pumped up to the top of a tube, where the trapped fish continually struggled. Within minutes, the display was banned from the mall and the kiosk was required to stop selling other fish in small cups (which was in violation of its contract with the mall).