Bonobos Pulls Commercial That Exploits Chimpanzees

July 2009

After receiving complaints about a Bonobos Inc. ad that featured a trained chimpanzee wearing swim trunks, PETA contacted the men’s clothing and swimwear company. We told its CEO about the cruelty inherent in the procurement, training, and disposal of great apes and the negative effects that portraying chimpanzees as comical subhumans has on conservation. Bonobos pulled the ad and assured PETA that it will not feature great apes in any future ads.

GET PETA UPDATES
Stay up to date on the latest vegan trends and get breaking animal rights news delivered straight to your inbox!

By submitting this form, you’re acknowledging that you have read and agree to our privacy policy and agree to receive e-mails from us.

Get the Latest Tips—Right in Your Inbox
We’ll e-mail you weekly with the latest in vegan recipes, fashion, and more!

By submitting this form, you’re acknowledging that you have read and agree to our privacy policy and agree to receive e-mails from us.