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The Truth About Wool

If you knew where wool came from, would you still wear it? Make this a #WoolFreeWinter. Learn more.

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Personal Care & Fashion
MUST-SEE: Why Brands Are Ditching Mohair After PETA’s Exposés

To understand why so many brands are nixing mohair, you have to watch this footage.

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I Was Assaulted at New York Fashion Week for Speaking Up for Sheep

Video of the COS runway protest shocked millions—but the real violence happens to sheep behind the scenes.

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H&M: Stop Selling Wool and Leave Sheep Alone

Sheep suffer fear, pain, and abuse in the wool industry. See how PETA and its supporters are turning up the pressure on H&M to ditch wool for good.

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No Wool Allowed: Ibiza Fashion Festival Bans Animal-Derived Knits

Animals just got a major win: Ibiza Fashion Festival has banned wool, cashmere, mohair, angora, and alpaca fibers.

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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?”

— Ingrid Newkirk, PETA Founder and co-author of Animalkind

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