Push for Vegan Options Heads to McDonald’s Boardroom

PETA Urges Company to Feed Growing Demand for Animal-Free Fare

For Immediate Release:
May 22, 2019

Contact:
Moira Colley 202-483-7382

Dallas – “When will McDonald’s follow the lead of numerous other fast-food chains—as well as some of its own overseas locations—and add more vegan offerings?” That’s the question that a PETA supporter will ask at McDonald’s annual meeting on Thursday as the company faces ongoing scrutiny for documented abuse of animals.

When:    Thursday, May 23, 9 a.m.

Where:    The Grand Hyatt DFW (at the Dallas–Fort Worth Airport), Americas Ballroom, 2337 S. International Pkwy., Dallas

“Ronald McDonald is proving to be a poor businessperson as well as a mass killer of animals,” says PETA Executive Vice President Tracy Reiman. “PETA is calling on McDonald’s to embrace today’s vegan food revolution or risk fading into irrelevancy, mired in scandal and shame.”

PETA—whose motto reads, in part, that “animals are not ours to eat”—notes that every person who goes vegan saves the lives of nearly 200 animals each year. The number of Americans who identify as vegan has skyrocketed by 600% in recent years, and the global vegan meat market is predicted to reach $6.3 billion by 2023. Many consumers, particularly young people, don’t want to support companies that cram animals inside massive sheds, leaving them to stew in their own waste before they’re hung upside down and their throats are slit—which is why Burger King, Carl’s Jr., White Castle, The Habit Burger Grill, and many other fast-food leaders offer meat-free options.

PETA opposes speciesism, which is a human-supremacist worldview. For more information, please visit PETA.org.

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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind