Protesters to Descend on Chrysler Over Iditarod Sponsorship

PETA Presence at Anchorage Chrysler Center Will Urge Dealership to Stop Bankrolling Race That Hurts, Kills Dogs

For Immediate Release:
March 6, 2019

Brooke Rossi 202-483-7382

Anchorage, Alaska – A Chrysler franchise in Anchorage still sponsors the Iditarod—even though 150 dogs have died since the race began—prompting protesters to stand with signs reading, “Chrysler: Stop Driving Dogs to Their Death” outside the Anchorage Chrysler Center on Thursday. Last year, 350 dogs were pulled from the race, likely because of exhaustion, injury, or illness—and one dog died, apparently from choking on his own vomit, the leading cause of death for dogs in this race.

When:    Thursday, March 7, 6 p.m.

Where:    Anchorage Chrysler Center, 2601 E. Fifth Ave. (at the intersection of E. Fifth Avenue and Mountain View Drive), Anchorage

“No company should want its name attached to a race that forces dogs to run so far, so fast, and in such extreme weather conditions that some choke to death on their own vomit,” says PETA Executive Vice President Tracy Reiman. “PETA is calling on Chrysler to cut ties with the despicable, dog-killing Iditarod.”

PETA, whose motto reads, in part, that “animals are not ours to use for entertainment,” notes that hundreds of dogs are pulled from the Iditarod every year because they’re too injured or ill to go on—and countless dogs die immediately after the race, during training, or while chained to plastic barrels outside during the off-season.

Jack Daniel’s recently ended its 15-year Iditarod sponsorship, adding its name to a long list of companies—including Costco, Maxwell House, Nestlé, Pizza Hut, Rite Aid, Safeway, and Wells Fargo—that have cut ties with the race. 

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind