PETA Responds After Company Refuses to Run Lifesaving Ads

For Immediate Release:
May 28, 2021

Contact:
Nicole Meyer 202-483-7382

Baton Rouge, La. – During Lamar Advertising’s recent annual meeting, the company replied to PETA’s question—namely, why it refuses to run the group’s “Too Hot for Spot and Tot” ad and other lifesaving messages—by stating outright that it will keep rejecting all of PETA’s copy.

In response, PETA sent Lamar CEO Sean Reilly a letter today (available here) outlining the many ways in which the group has been acting in good faith, from adhering to Lamar’s copy acceptance policy to suggesting that PETA run all creatives by a designated point person.

“If Lamar ran PETA’s ads, it could help save dogs’ and children’s lives,” says PETA Executive Vice President Tracy Reiman. “We’re asking the company to stop being petty and start living up to its own policy of supporting advertisers’ First Amendment rights and promoting worthy community causes.”

More information about PETA’s shareholder question is available here.

PETA—whose motto reads, in part, that “animals are not ours to abuse in any way”—opposes speciesism, a human-supremacist worldview. For more information, please visit  PETA.org or follow the group on Twitter,  Facebook, or Instagram.

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind