Oh, Baby! Pamper Mom This Mother’s Day With PETA’s One-of-a-Kind Cruelty-Free Gift Box

For Immediate Release:
April 19, 2024

Contact:
Rachel Hershkovitz 202-483-7382

Norfolk, Va.

Curated exclusively for Mother’s Day (May 12), a limited-edition gift box brimming with vegan self-care products and memorable gifts that Mom will love is available now in the PETA Shop—and they’re already going fast.

The “Ethically by PETA” box is a pampering package for Mom. On Mother’s Day, start the morning with a surprise: an adorable 3-D animal figure at the bottom of a mug from Creature Cups filled with Mom’s favorite coffee. Next, Mom can enjoy the box’s bevy of cruelty-free beauty products—including skincare essentials from Vitamasques, a lipstick from Rejuva Minerals, and a perfume from Pacifica. After savoring a sweet treat of vegan gummies from Cape Cod Candy Company, Mom can unwind with a six-month online yoga class subscription from Jivamukti Yoga and then curl up with a copy of Animalkind, written and signed by PETA President Ingrid Newkirk, to learn about animals’ rich and multifaceted lives and the bonds that all moms form with their babies.

Credit: PETA

“Ethically by PETA is like a spa day in a box that will let moms rest easy knowing that all these brands leave animals in peace,” says PETA Senior Vice President Colleen O’Brien. “PETA urges everyone to show moms and animals love this Mother’s Day and beyond by only buying gifts that are cruelty-free.”

The “Ethically by PETA” box, which has a retail value of $180, is available for only $55.24. Orders must be placed by May 2 to guarantee delivery by Mother’s Day.

PETA—whose motto reads, in part, that “animals are not ours to experiment on or abuse in any other way”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow the group on X, Facebook, or Instagram.

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