New TV Spot Blasts ‘Arctic Nightmare’ of the Iditarod

PETA Runs Ad in Advance of Deadly Dogsled Race

For Immediate Release:
January 27, 2020

Contact:
Nicole Meyer 202-483-7382

Duluth, Minn. – A new video spot featuring footage from a first-of-its-kind PETA exposé of two former Iditarod champion mushers’ dogsledding operations will run dozens of time this week on NBC and CBS in Duluth.

The video reveals that dogs used in the Iditarod are forced to run about 1,000 miles through biting winds, blinding snowstorms, and subzero temperatures. More than half of those who start the race don’t finish because they’re too ill, injured, or exhausted to go on—and more than 150 have died as a result of the race, not including the countless others who have died during the off-season while chained up or who were killed simply because they weren’t fast enough.

“When they’re not being run to injury, exhaustion, and death on the Iditarod trail, dogs are tied up in the snow with nothing to do but run in tight circles until their paws bleed,” says PETA Executive Vice President Tracy Reiman. “PETA is calling on kind people to refuse to support the Iditarod or any other operation that pushes dogs’ bodies until they break.”

PETA’s exposé of Iditarod champion mushers’ operations found that dogs were denied veterinary care for painful injuries, kept constantly chained next to dilapidated boxes and plastic barrels in the bitter cold and biting wind, and forced to run even when they were exhausted and dehydrated. Many dogs used in the Iditarod pull muscles, incur stress fractures, sustain bloody stomach ulcers, or are afflicted with diarrhea, dehydration, intestinal viruses, or aspiration pneumonia—which results from inhaling their own vomit, a condition that killed a dog named Oshi in the 2019 race and is the most common cause of death for dogs in the Iditarod.

PETA—whose motto reads, in part, that “animals are not ours to use for entertainment”—opposes speciesism, which is a human-supremacist worldview. For more information, please visit PETA.org.

For Media: Contact PETA's
Media Response Team.

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind