New PETA Bus Ads Offer Relationship Advice: Dump Meat!

For Immediate Release:
February 11, 2021

Megan Wiltsie 202-483-7382

Memphis, Tenn. – Just in time for Valentine’s Day, PETA has organized a sweet surprise for a city recently ranked as one of the worst for heart health in the U.S.: ads on local buses encouraging everyone to protect their health and animals by “breaking up” with meat.

“PETA is asking everyone to show some love to chicks and other animals this Valentine’s Day by choosing delicious, heart-healthy vegan meals,” says PETA President Ingrid Newkirk. “When it comes to feeling pain and fear and valuing their lives, a chicken is no different from a human being—and no less deserving of compassion.”

Birds killed for their flesh are crammed by the tens of thousands into filthy sheds and bred to grow such unnaturally large upper bodies that their legs often become crippled under the weight. At the slaughterhouse, their throats are often cut while they’re still conscious and many are scalded to death in defeathering tanks.

Each person who goes vegan saves nearly 200 animals every year; reduces their risk of suffering from cancer, heart disease, strokes, diabetes, and obesity; and helps prevent future epidemics and pandemics. SARS, swine flu, bird flu, and COVID-19 all stemmed from confining and killing animals for food.

PETA—whose motto reads, in part, that “animals are not ours to eat”—opposes speciesism, which is a human-supremacist worldview. For more information, please visit or follow the group on Twitter, Facebook, or Instagram.

For Media: Contact PETA's
Media Response Team.


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind