GUESS Gives Up Angora Wool After PETA Campaign

After Tens of Thousands of Kind Consumers Speak Out, Company Agrees to Stop Selling Items Made With Rabbits' Fur

For Immediate Release:
February 1, 2016

Sophia Charchuk 202-483-7382

Los Angeles – After hearing from more than 53,000 members and supporters of PETA and peta2 (PETA’s youth division), GUESS agreed to ban angora from its shelves. This brings the company in line with more than 110 retailers—including Ann Inc., Anthropologie, Calvin Klein, Gap Inc., H&M, Inditex, and Tommy Hilfiger—that agreed to stop selling angora products after learning from PETA that rabbits on angora farms scream out in pain as the fur is torn from their skin.

“Guess what? GUESS has agreed with kind shoppers everywhere that there’s no excuse for tearing the fur from screaming rabbits’ backs,” says PETA Executive Vice President Tracy Reiman. “PETA will continue to put pressure on retailers to hop on this growing trend of compassion for bunnies by ditching all angora from their collections.”

PETA—whose motto reads, in part, that “animals are not ours to wear”—has revealed that workers on angora farms violently tear fur from rabbits’ skin, while other rabbits are cut or sheared and invariably wounded by sharp tools as they struggle to escape. PETA also recently released photos and video footage showing similar cruelty to rabbits on angora farms deemed “humane” by third-party auditors. A PETA veterinarian found that rabbits were being denied basic veterinary care and relief from heat in excess of 100 degrees, and they also suffered from eye infections, inner-ear infections, and respiratory diseases.

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind