Giant Plucked ‘Goose’ to Protest Canada Goose’s Fur-and-Feather Coats

PETA Members Will Screen Footage Showing Birds Crushed, Suffocated at Retailer's Down Supplier

For Immediate Release:
November 7, 2017

Brooke Rossi 202-483-7382

New YorkWhat:    A giant “goose” will lead PETA supporters in a spirited protest outside Canada Goose’s SoHo store on Wednesday. The protesters will screen footage from a new PETA video exposé of a Canada Goose down supplier showing that workers rounded up terrified geese who piled on top of one another in an attempt to escape. At least one bird was apparently crushed to death, and others suffocated. Workers then grabbed and carried birds by the neck and shoved them into cramped cages for a journey to the slaughterhouse, where they were shackled and hung upside down and their throats were slit.

When:    Wednesday, November 8, 12 noon

Where:    101 Wooster St., New York

“Geese raised for down at Canada Goose’s featured supplier were trampled, suffocated, and crammed into tiny transport cages for a miserable trip to the slaughterhouse,” says PETA Executive Vice President Tracy Reiman. “PETA is calling on shoppers to refuse to buy Canada Goose’s cruelly produced coats and to shop for one of the many fabulous vegan options instead.”

PETA—whose motto reads, in part, that “animals are not ours to wear”—notes that Canada Goose’s coats are also trimmed with fur from coyotes, who can suffer in traps for days before they’re shot or bludgeoned to death.

Broadcast-quality video footage is available upon request. For more information, please visit

For Media: Contact PETA's
Media Response Team.


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind