Dunkin’ Brands Nabs PETA Award

Kudos Given for New Vegan Ice Cream at Baskin-Robbins and Vegan Sausage Patties at Dunkin'

For Immediate Release:
August 6, 2019

Contact:
Megan Wiltsie 202-483-7382

Canton, Mass. – A Proggy Award (“Proggy” is for “progress”) is on its way from PETA to Dunkin’ Brands, the parent company of Dunkin’ and Baskin-Robbins, in honor of its brands’ recent rollout of vegan options.

Baskin-Robbins is now offering two new vegan flavors—Chocolate Extreme and Chocolate Chip Cookie Dough—at all its locations nationwide. And Dunkin’ locations in Manhattan now offer a breakfast sandwich made with Beyond Meat “sausage”—hold the egg and cheese to make it vegan—to go along with existing vegan options such as hash browns, an assortment of bagels, almond milk, and more. A national rollout of the sandwich is planned for the future.

“PETA is recognizing Dunkin’ Brands for introducing hearty meat-free breakfast sandwiches and decadent dairy-free ice cream to thousands of stores,” says PETA Executive Vice President Tracy Reiman. “Any eatery that’s not following Dunkin’s lead and cashing in on the gigantic demand for delicious, animal-friendly vegan fare is going to find itself left in the dust.”

In today’s dairy industry, mother cows are repeatedly forcibly impregnated and their calves are taken away from them so that their milk can be consumed by humans instead. In the meat industry, pigs’ tails are chopped off, their teeth are cut with pliers, and males are castrated—all without any pain relief. At the slaughterhouse, animals are hung upside down, often while still conscious, and bled to death.

In addition to being kinder to animals, vegan options are healthier, as they’re free of saturated animal fat and cholesterol—and the United Nations reports that a global switch to vegan eating is vital if we are to combat the worst effects of climate change. Recently, vegan options have been added by a wide range of fast-food chains, including Del Taco (which offers Beyond Meat Beyond Beef Crumbles) and White Castle, Burger King, Carl’s Jr., and now Hardee’s (which offer veggie burgers).

PETA—whose motto reads, in part, that “animals are not ours to eat”—opposes speciesism, which is a human-supremacist worldview. For more information, please visit PETA.org.

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind