Dairy Queen Launches Vegan Ice Cream Bar After PETA Appeal

Delicious New Nondairy Dilly Bar Is Eco- and Animal-Friendly

For Immediate Release:
April 20, 2020

Moira Colley 202-483-7382

Bloomington, Minn. – Following years of PETA campaigning, Dairy Queen has just announced that it’ll offer a vegan ice cream bar at select stores across the country. The Non-Dairy Dilly Bar is made with coconut cream and covered with vegan chocolate.

“After years of offering treats made with cruelly obtained cow’s milk, Dairy Queen is finally embracing a delicious dairy-free dessert,” says PETA Executive Vice President Tracy Reiman. “PETA thanks the company for adding this vegan option and looks forward to seeing it hit the spot with kind customers.”

In today’s dairy industry, cows are artificially inseminated (raped when a person inserts an arm into the rectum and a metal rod into the vagina), and calves are torn away from their loving mothers within a day of birth. Mother cows have been known to wail for their calves for days after separation. Male calves are often slaughtered for veal, and females are eventually sentenced to the same miserable fate as their mothers and then killed when they stop producing enough milk to be profitable.

Each person who goes vegan saves the lives of nearly 200 cows and other animals every year—and they significantly reduce their own carbon footprint, as the dairy and meat industries are major producers of the greenhouse gases that contribute to catastrophic climate change.

PETA—whose motto reads, in part, that “animals are not ours to eat”—opposes speciesism, a human-supremacist worldview. For more information, please visit PETA.org.

For Media: Contact PETA's
Media Response Team.


Get PETA Updates

Stay up to date on the latest vegan trends and get breaking animal rights news delivered straight to your inbox!

By submitting this form, you’re acknowledging that you have read and agree to our privacy policy and agree to receive e-mails from us.

 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind