Cheeky TV Spot From PETA Targets Meat-Eaters Who Can’t Deliver the ‘Sausage’

Retro-Style Ad to Run in Chicagoland in Honor of National Pizza Month

For Immediate Release:
October 3, 2016

Megan Wiltsie 202-483-7382

Chicago – The city of Chicago is in for a hearty helping of a sassy pizza-themed ad from PETA, which the group is dishing up just in time for National Pizza Month. The retro-style ad—which PETA plans to run on television during The Goldbergs and on Facebook this week—shows two scantily clad women attempting to seduce a meat-loving pizza-delivery person, only to discover that he can’t deliver the goods. As the ad points out, the cholesterol in meat, eggs, and dairy foods slows the flow of blood to all the body’s organs—not just the heart.

“There’s nothing sexy about animal suffering and clogged-up arteries,” says PETA Executive Vice President Tracy Reiman. “This National Pizza Month, PETA’s cheeky commercial will have Windy City residents swapping their meaty deep-dish for vibrant veggies and dairy-free cheese in a heartbeat.”

PETA—whose motto reads, in part, that “animals are not ours to eat”—notes that low-fat vegan meals have been shown to combat the physical causes behind the vast majority of cases of impotence, including high cholesterol, obesity, diabetes, prostate cancer or inflammation, and hormonal imbalances. And of course, each person who goes vegan saves more than 100 animals a year from daily suffering and a terrifying death in today’s industrialized meat, egg, and dairy industries.

For all these reasons, more people than ever—from everyday men and women to the likes of Casey Affleck, Woody Harrelson, Liam Hemsworth, and RZA—are going vegan, and Chicagoland pizza joints are meeting the rising demand for vegan slices. Local favorites Dimo’s Pizza and Kitchen 17 both offer meat- and dairy-free pizza toppings. Other pizza joints with vegan options can be found on PETA’s blog.

For more information, please visit

For Media: Contact PETA's
Media Response Team.


Get PETA Updates

Stay up to date on the latest vegan trends and get breaking animal rights news delivered straight to your inbox!

By submitting this form, you’re acknowledging that you have read and agree to our privacy policy and agree to receive e-mails from us.

 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind