Celebrities Highlight the Plight of ‘Backyard Dogs’ in PETA Video

Tom Hardy, Casey Affleck, and Priyanka Chopra Lend Their Voices to Video Spot Featuring Real-Life Footage of Neglected Animals Hitting Raleigh

For Immediate Release:
January 7, 2019

Contact:
David Perle 202-483-8392

Raleigh, N.C. – To encourage people to keep their animal companions indoors throughout the winter and all year round, PETA is running a public service announcement starring Tom Hardy, Casey Affleck, and Priyanka Chopra in Raleigh. In the video, the actors give voice to the plight of lonely and neglected “backyard dogs” like those who are featured in the real-life footage recorded in northeastern North Carolina and southeastern Virginia near PETA’s headquarters, where the group’s fieldworkers serve as a 24/7 resource for animals in need by providing them with free shelter, straw bedding, food, water, veterinary care, and other necessities.

The video spot will air a total of 15 times over the next two weeks on local TV channels. It begins with a shot of a chained dog sitting alone in the snow as Hardy asks, “When you first got me, did you know that you were going to chain me up and leave me outside?” It goes on to show footage of other shivering, hungry, and sad dogs forced to live outside with no protection from the elements.

Every year, PETA—whose motto reads, in part, that “animals are not ours to abuse in any way”—receives thousands of complaints about people who leave dogs outside in the cold. Dogs and other animals can become dehydrated when water sources freeze and can suffer and die from frostbite and exposure. There were at least 47 cold weather–related dog deaths in the U.S. last year alone, and many more likely went unreported. PETA advises anyone concerned about an animal’s welfare to alert local law-enforcement agencies or PETA’s first responders immediately.

For more information, please visit PETA.org.

For Media: Contact PETA's
Media Response Team.

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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind