‘Bloody’ PETA Protesters to Descend on Canada Goose Annual Meeting

Fur Crawl, Shareholder Showdown Will Pressure Retailer to Stop Killing Coyotes for Coats

For Immediate Release:
August 14, 2017

Megan Wiltsie 202-483-7382

TorontoWhat:    Wearing fur coats matted with “blood,” 20 PETA supporters will crawl to the Canada Goose annual meeting tomorrow before lying “dead” on the front steps to urge the outerwear company to stop selling products made with cruel fur and down. As a Canada Goose shareholder, PETA will also have a presence inside the meeting, where it will confront the company about the use of animal skins.

When:    Tuesday, August 15, 9 a.m.

Where:    Commerce Court West, 199 Bay St., Toronto

“Canada Goose is making money off the corpses of coyotes who were trapped, shot, stomped on, or even bludgeoned to death,” PETA Executive Vice President Tracy Reiman says. “PETA is calling on consumers to support companies that use only faux fur and other vegan materials, because no animal deserves to die for a piece of jacket trim.”

PETA—whose motto reads, in part, that “animals are not ours to wear”—points out that trapped coyote mothers desperate to get back to their starving pups have tried to chew off their own limbs to escape, and many trapped animals succumb to the elements, blood loss, infection, or predators before trappers arrive to kill them. In addition, birds abused for down are often ill and are forced to live in filth before their throats are cut while they’re still conscious and able to feel pain.

A PETA video that juxtaposes Canada Goose’s coyote-fur jackets with disturbing footage of a trapped coyote has received more than 36 million views, been shared over 200,000 times, and generated more than 60,000 Facebook comments by outraged viewers.

Broadcast-quality video footage is available upon request. For more information, please visit PETA.org.

For Media: Contact PETA's
Media Response Team.


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind