Published by Beth Silvia.

If you’re looking for lip color trends, you’ve come to the right place. Much like fashion, popular looks in makeup vary from season to season. Winter lip colors occupy two very different ends of the spectrum: taupe-y nudes and the deepest burgundies. But the two extremes do share some common ground: super-deep pigment and an ultra-matte finish. And of course, we all know that testing on animals is never in fashion, so we’ve found some gorgeous cruelty-free vegan lip color for you to try this season:

1. Lime Crime

Forty-one shades of liquid matte lipstick called Velvetines? Yes, please, and thank you.


This Brazilian brand’s exclusively vegan and cruelty-free line of lipsticks has a shade for every season—the cool matte tone of its “HARD TO GET—Nude Rosê” is perfect for winter. And it ships worldwide! For more companies that support PETA, shop at

3. ColourPop

This Los Angeles–based company is proud to be budget- and bunny-friendly. Check out all the colors from its Ultra Matte Lip line.

4. NYX

Never underestimate the allure of a nude lip color called “Bedtime Flirt.”

5. Milani

Va-va-voom: Milani embraces matte shades of red and burgundy.

6. e.l.f.

e.l.f’s price point and accessibility can warm up even the coldest winters.

7. Bare Escentuals

Dare to bare with these Gen Nude lipsticks.

8. wet n wild

That shade of red is the bomb—the Cherry Bomb, that is.

9. 100% PURE

100% PURE is 100 percent dedicated to being cruelty-free, and to the season’s lipstick trend of a velvety matte finish.

10. KVD Beauty

Kat’s vampy red lipstick is badass.

Want to know if a company is friendly to animals or not? Visit our cruelty-free database for fast answers.

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