Victory! Women’s Fashion Retailer Goes Fur-Free

Published by PETA.
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Boston Proper

If you’ve stopped by your local drug store lately, I bet you’ve noticed all the Christmas cards and candy starting to make their way onto the shelves. It’s only October, but apparently, Christmas is just around the corner. Personally, I think we should get past Halloween and Thanksgiving before pulling out the lights and ornaments, but maybe I just don’t think far enough in advance.

For those of you who are ready to get a jumpstart on your holiday shopping, we have another clothing outlet you can add to your online shopping list. Women’s fashion retailer Boston Proper has announced that it has immediately stopped buying fur and will be completely fur-free as of January 1, 2010!

After receiving complaints from concerned PETA members and supporters who were outraged that Boston Proper was selling fur in its catalogs and online, we immediately contacted the company and urged it to go fur-free. Boston Proper listened to our concerns about the cruelty that animals on fur farms endure, including being bludgeoned, beaten, and then skinned alive.

Boston Proper has joined forward-thinking clothing retailers like Urban Outfitters, Zappos, Juicy Couture, Polo Ralph Lauren, Gap, Forever 21, and dozens of other companies and designers in no longer supporting fur-industry cruelty.

I hope that you’ll take a moment to contact Boston Proper and thank the company for its compassionate decision to go fur-free and maybe stay to browse the Web site for that perfect holiday sweater.

Written by Shawna Flavell

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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind