Stella’s Video: Out of the Cabs & Onto the Web

Published by Michelle Kretzer.

During New York Fashion Week, thousands of style editors from around the world scurry between runway shows in cabs—that’s why PETA planned to run Stella McCartney’s new leather exposé on the city’s unavoidable video screens in taxis. We’re no strangers to having our ads banned, so we’ve kind of grown thick skin about it, but we weren’t prepared for the lightning-quick rejection that VeriFone Media gave us. It seems the company only wants to run consumer promotions, not cautions.

“As a designer, I like to work with fabrics that don’t bleed; that’s why I avoid all animal skins,” Stella says in the video, which spotlights animal suffering and the human health risk and environmental impact of leather tanneries. “Please join me in exploring the huge variety of fashionable shoes, belts, purses, and wallets that aren’t the product of a cow’s violent death.”

We’re disappointed that the advertising company told us to take a hike, but we’re launching the video for Fashion Week anyway. Check it out below:

Explore some überhip cruelty-free fashions with PETA’s style guide.

Get PETA Updates

Stay up to date on the latest vegan trends and get breaking animal rights news delivered straight to your inbox!

By submitting this form, you are agreeing to our collection, storage, use, and disclosure of your personal info in accordance with our privacy policy as well as to receiving e-mails from us.

 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind