RIP Soupy Sales, the Prince of Pieing

Published by PETA.

“A pie has to hit … and explode into a thousand pieces so you see the person’s face and see it take away his dignity.”
Soupy Sales

Legendary comedian, television host, and film star Soupy Sales has died at age 83. The funnyman, who claimed he’d been hit by 20,000 pies in his lifetime, was an inspiration to many animal defenders. Big names like Mickey Rooney, Frank Sinatra, and Sammy Davis Jr. clamored for a chance to be pied by Soupy. Animal abusers try to “duck and cover” from the Soupy-inspired tofu-cream projectiles that have been hurled by animal advocates over the years.

On this day, let’s honor Mr. Sales by taking a few moments to reflect on some of our favorite pieing moments.


The queen of cold, Vogue editor Anna Wintour, was fuming after a European anti-fur demonstrator launched a special delivery right to the fur hag’s kisser.
Anna Wintour
I imagine those kids’ squealing laughter was deafening as they watched an anonymous “chicken” splatter Ronald McDonald with a vegan cream pie.
Ronald pied
Procter & Gamble’s then-CEO John Pepper’s speech was interrupted by someone who was fed up with the company’s cruel product tests on animals. Nice tofu-cream beard, John.
John Pepper


So many pies, so many laughs. So many thanks, Soupy. Animal defenders couldn’t have done it without you.

Written by Karin Bennett

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind