Memphis, Tennessee, is one of our nation’s poorest cities, and it also has a high percentage of single mothers. In Memphis, women definitely understand the challenges of motherhood but also the bond between a mother and child and the joy and pride of watching little ones grow. It’s not just human mothers who experience those emotions, though. All moms—including chickens, mice, cows, and rhinos—have the same capacity for fear, happiness, devotion, and love. So this Mother’s Day, PETA is going to Memphis with a billboard campaign asking people to honor all moms:
chicken photo © iStock.com/malerapaso
And to help out a few worthy moms, we’re going to stock their pantries and refrigerators with a terrific variety of vegan groceries—for free. PETA will send 10 single moms and their families some tasty, healthy cost-effective vegan food and a vegan starter kit—if they pledge to go vegan for just 30 days to spare other moms suffering this Mother’s Day.
People who are interested in participating should mail a family picture and their pledge to go vegan for one month to:
PETA, Attn.: Mother’s Day
501 Front St.
Norfolk, VA 23510
Please send in your entries by Monday, May 18, and include a phone number where you can be reached.
Thanks for recognizing that all moms matter.