Update: Airport Rejects PETA’s ‘I’m ME, Not MEAT!’ Pig Ads

For Immediate Release:
December 21, 2016

Moira Colley 202-483-7382

San Francisco – San Francisco International Airport has rejected PETA’s ads promoting kindness to pigs. As you may recall, the group asked to run the ads—which show a cute pig’s face next to the words “I’m ME, Not MEAT! See the Individual”—in honor of LiLou, the “therapy pig” who offers comfort to travelers at the airport.

“PETA’s ads drive home the point that when it comes to feeling pain and fear, a pig is no different from a human being,” says PETA Senior Vice President Lisa Lange. “Everyone who has ever met a playful, curious, intelligent pig like LiLou should lose their lunch at the thought of eating a sausage or a piece of bacon.”

PETA’s motto reads, in part, that “animals are not ours to eat,” and more information about the group’s request is available here.

For Media: Contact PETA's
Media Response Team.


Get PETA Updates

Stay up to date on the latest vegan trends and get breaking animal rights news delivered straight to your inbox!

By submitting this form, you’re acknowledging that you have read and agree to our privacy policy and agree to receive e-mails from us.

 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind