Live Nation Posts Warning Signs: Hot Cars Kill

Entertainment Company Nabs Delicious Dog-Shaped Chocolates From PETA for Posters Alerting Concertgoers That High Temps Can Be Fatal

For Immediate Release:
September 7, 2017

Megan Wiltsie 202-483-7382

Beverly Hills, Calif.

After learning from PETA that at least 41 dogs have died this summer after being left inside sweltering vehicles, entertainment empire Live Nation has created signs to warn concertgoers never to leave dogs in their cars and that it takes only a few minutes for animals to die of heatstroke inside a parked car. The posters are displayed in parking lots at approximately 34 Live Nation–operated amphitheaters in the U.S.—and in thanks, PETA has sent the compassionate company a box of delicious dog-shaped vegan chocolates.

“A parked car can be a death trap for children and dogs who can’t escape as temperatures soar and their bodies shut down,” PETA Executive Vice President Tracy Reiman says. “Live Nation’s urgent PETA-approved warning signs could potentially prevent countless horrific deaths by heatstroke at its entertainment venues.”

PETA—whose motto reads, in part, that “animals are not ours to abuse in any way”—notes that on a relatively mild 78-degree day, the temperature inside a parked car can soar to up to 100 degrees in just minutes, and on a 90-degree day, the interior temperature can reach as high as 109 degrees in less than 10 minutes. When children are left inside a hot vehicle, their body temperature can increase three to five times faster than an adult’s, and because dogs can cool themselves only by sweating through their paw pads and panting, they can suffer from heatstroke in just minutes.

Anyone who sees a child or a dog in a parked car should take down the car’s color, make, model, and license plate number and call the local humane authorities or the police. They shouldn’t leave until the individual is safe—and they should consider doing whatever it takes to get the child or animal to safety.

Live Nation joins a long list of companies—including Whole Foods, Walmart, and Loblaw—that have posted warning signs about the dangers of hot cars.

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