Remember what Pam Anderson said a few months ago about the whole Uggs craze?
“I feel so guilty for that craze being started around Baywatch days – I used to wear them with my red swimsuit to keep warm – never realizing that they were SKIN! Do NOT buy UGGs! Buy Stella McCartney or Juicy boots – I’m looking for alternatives myself for my boys and the men in my life! I’m designing some right now for my family and will try and have some available on my Web site soon.”
Well, Pam dug the original Uggs out of her closet and offered them to us to help draw attention to the cruelty involved in the Australian wool industry (Uggs are made of Australian sheep skins), and this is where you come in. We want to hear your best ideas on how to use them to bring attention to this important issue. Feel free to post your ideas as comments or send them to me directly. We’ll announce the best idea on the blog in couple of weeks.
Here are a couple of my own ideas to get you started, though admittedly these aren’t the most exciting.
- Offer them to the Hard Rock Café to be displayed along with Pam’s quote.
- Use them in some kind of demo with the slogan being “Give Cruelty the Boot”
- Use them in an ad saying “Uggs . . . Australian for Cruelty”