Victory! Urban Outfitters Becomes Fur-Free

Published by PETA.
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Urban Outfitters

Just a stone’s throw away from my favorite New York City restaurant is an Urban Outfitters store, whose aisles I’ve been known to peruse after a hearty meal of soul “chicken” and homemade “ice cream” (all vegan, of course!). Imagine my shock when, during a recent visit, I spotted fur in Urban Outfitters. Not acceptable. It’s 2009, and with major retailers such as Calvin Klein, Liz Claiborne, Polo Ralph Lauren, Gap, Nike, JCPenney—and just about everyone else under the sun—going fur-free, Urban Outfitters should have known better. But we all make mistakes … unfortunately.

Well, after several personal e-mails to Urban Outfitters’ CEO followed by a PETA action alert, I’m happy to report that just a few months—and a few thousand e-mails—later, Urban Outfitters has become fur-free! In an e-mail I received from the company late last week, a representative wrote, “[T]here is no fur in our stores, and this will continue to be the case.”

Kudos to Urban Outfitters for making this compassionate decision, and kudos to all our great supporters who help us win victories for animals by participating in campaigns like this one.

Unfortunately, not all companies are as easily convinced. We sure could use your help persuading Canada Goose to go fur-free.

Written by Matt Prescott

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind