Mario Barth is a trendsetter in the tattoo world—he owns and runs the internationally renowned Starlight Tattoo, hosts the annual Biggest Tattoo Show on Earth, and has a loyal celebrity clientèle.
Mario might look tough, but he has a soft spot for animals. That’s why he’s taking a stand for those exploited by the fur industry and is starring in PETA’s latest “Ink, Not Mink” ad.
Yesterday, Mario unveiled his ad at the star-studded opening day of this year’s Biggest Tattoo Show on Earth:
Eager for more? Go watch the behind-the-scenes interview to see what Mario has to say to anyone who wears fur.
Written by Liz Graffeo