Sexy Mice (and Surprise Guests) Confront Lowe’s

Published by PETA.

When you have an epic battle as big as PETA’s campaign to convince home improvement behemoth Lowe’s to stop selling glue traps, you have to decide if you are “a man or a mouse,” as the saying goes. Personally, I’m a mouse. I’m PETA’s original “sexy mouse,” in fact. Yes, that’s me, writhing in a giant “glue trap” outside Lowe’s annual meeting last year.

As a proud sexy-mouse veteran, I’m pleased to unveil the newest addition to our Lowe’s campaign:


But don’t worry! Our classic “sexy mice” are still hitting the streets to let shoppers know that animals stuck in glue traps can suffer for days before succumbing to starvation, dehydration, or suffocation.


Leave a comment and let us know which demonstration you like the most: the traditional sexy mouse, “Mickey” and “Minnie Mouse,” or our giant rat and anti-Lowe’s minivan. I think you can guess which one is my favorite.

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind