MUST-SEE: 9 Reasons Why All Your Favorite Brands Are Banning Mohair

Published by Katherine Sullivan.

Last week, The Washington Post broke news of a disturbing PETA Asia investigation that exposed the mohair industry for what it really is—horrifyingly cruel and unnecessary. Since then, numerous top brands—including adidas, ASOS, Columbia, Forever 21, Gap, H&M, Overstock.com, Topshop, UNIQLO, Zappos.com, and Zara—have banned mohair, and it’s little wonder why.

  • 7115 by Szeki
  • & Other Stories
  • adidas
  • AlexandAlexa
  • AllSaints
  • Altra
  • American Living
  • Angelo Litrico
  • Anne Klein
  • Ann Taylor
  • Anthropologie
  • Aquascutum
  • ASOS
  • Athleta
  • Banana Republic
  • Barbour
  • Bed Bath & Beyond
  • Belk
  • Billabong
  • Boden
  • Bol.com
  • boohoo
  • boohooMAN
  • Bulwark
  • Catherines
  • CB2
  • Chaps
  • Chico’s
  • Club Monaco
  • Coal Headwear
  • Colovo
  • Columbia
  • Comptoir des Cotonniers
  • COS
  • Cost Plus World Market
  • Crate&Barrel
  • Current/Elliot
  • Daniel Cremieux
  • DC Shoes
  • Destination Maternity
  • Diane von Furstenberg
  • Dickies
  • Dr. Martens
  • Dressbarn
  • Eddie Bauer
  • Element
  • Equipment
  • ESPRIT
  • Evan-Picone
  • Express Inc.
  • Fat Face
  • Fred Segal Originals
  • Forever 21
  • French Connection
  • Gap
  • GANT
  • GU
  • Guess? Inc.
  • H&M
  • H&M Home
  • Hat Shack
  • Hat World
  • Helmut Lang
  • Hobbs
  • Horace Small
  • Icebreaker
  • Indigo Books and Music
  • J BRAND
  • J.Crew
  • J.Mclaughlin
  • JOANN Fabric & Craft Stores
  • Joe Fresh
  • Joe’s Jeans
  • Johnston & Murphy
  • Joie
  • JoJo Maman Bébé
  • Journeys
  • Journeys Kidz
  • Justice brands
  • KASPER
  • Known Supply
  • Krochet Kids intl.
  • Lacoste
  • Lane Bryant
  • Lands’ End
  • Le Suit
  • Lee
  • Lids
  • Lids Locker Room
  • Lids Clubhouse
  • Little Burgundy
  • Lochaven of Scotland
  • Locker Room by LIDS
  • LOFT
  • Lou & Grey
  • Lucky Brand
  • LumiSource
  • MANGO
  • Mark and Graham
  • Marks & Spencer
  • Matalan
  • Maurices
  • M. Patmos
  • Men’s Wearhouse
  • Michael Stars
  • Missguided
  • ModCloth
  • Monsoon
  • Mountain Hardwear
  • Napapijri
  • Nasty Gal
  • New Era Cap Co.
  • Next
  • Nine West
  • North Face, Inc.
  • Old Navy
  • One Kings Lane
  • Overstock.com
  • PB teen
  • Peony & Me
  • Perry Ellis
  • Pottery Barn
  • pottery barn kids
  • prAna
  • Primark
  • Princesse tam.tam
  • The Prized Pig
  • Quiksilver
  • Ralph Lauren
  • Ralph Lauren Home
  • Ramblers Way
  • Rebecca Taylor
  • Red Kap
  • REEF
  • Reformation
  • Rejuvenation
  • Restoration Hardware
  • Rock & Republic
  • Roxy
  • Royal Collection Trust
  • rue21
  • RVCA
  • Santa’s Workshop, Inc.
  • Schuh
  • Schuh Kids
  • Shï by Journeys
  • Skinnydip
  • Skunkfunk
  • Smartwool Corporation
  • Soft Surroundings
  • Soma
  • SOREL
  • Sports Fan-Attic
  • Stitch Fix
  • Sundance Catalog
  • Ted Baker
  • Timberland Company
  • The Limited
  • The White Company
  • Theory
  • Toad&Co
  • Topman
  • Topshop
  • Trask
  • Underground by Journeys
  • UNIQLO
  • Vans
  • VENUS
  • Walls
  • west elm
  • Wigwam Mills
  • Whistles
  • White House Black Market
  • Wildfox Couture
  • Williams Sonoma
  • Williams Sonoma Home
  • Workrite
  • Wrangler
  • Xcel
  • Zappos.com
  • Zara
  • ZonZipper
  • Zumiez’s house brands

The exposé revealed that workers in South Africa, the world’s top mohair producer, handled goats roughly:

Some shearers lifted the animals off the floor by the tail, likely breaking it at the spine:

When one goat struggled, the shearer sat on her:

Workers also threw the animals around …

… and even cut their throats while they were fully conscious.

Angora goats used for mohair are killed as soon as they’re no longer useful to the industry—which is far short of their natural 10-year life expectancy.

Shearers are paid by volume, not by the hour, which motivates them to work quickly and carelessly, leaving the goats cut up and bleeding from the face and ears:

Goat kids, who were being shorn for the first time, cried out in fear.

Many goats’ ears were mutilated with pliers that punched sharp needles through them, causing them intense pain and, as one farmer described it, to “scream terribly.”

All this abuse just for mohair sweaters, blankets, and balls of yarn … but numerous top retailers have now banned mohair.

*****

While this progress is exciting, angora goats still need your help. Click here to watch the full PETA exposé video. Please, won’t you help these animals?

You Can Help Stop This!

The best thing that you can do for angora goats is refuse to buy mohair. It’s easy to check the label when you’re shopping. If it includes the word “mohair,” leave it on the shelf.

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind