Mermaids: Fact or Fable?

Published by PETA.

Tourists are flocking to Kiryat Yam, Israel, in hopes of spotting a mermaid who has reportedly been seen frolicking during sunset swims, and the Town Council is offering a $1 million reward for anyone who can provide a photograph that proves Ariel’s kin are kicking back on local beaches.

If it’s a photo of a mermaid they want, we’d be happy to oblige. We’re offering to run our stunning “Make a Splash—Go Vegetarian” ad, which makes the case that, like mermaids, fish sea kittens, lobsters, crabs, and other animals of the sea deserve to be treated with compassion and respect.




If you would shun a plate of poached mermaid, why not let Nemo and his buddies off the hook too?

Written by Alisa Mullins

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind