Meat’s Not Greensboro

Published by PETA.

Meat’s not green, and it’s not Greensboro either. In light of Greensboro, North Carolina’s “Greensboro Goes Green” initiative, PETA is asking the town to really go green by helping residents dump meat. We’re asking Greensboro to change its moniker to “Meat’s Not Greensboro” for Earth Day, and we’ve already designed the perfect sticker for their signs.

Greensboro drivers will be reminded that it takes 10 times as much fossil fuel to produce one calorie of animal protein as it does to produce a calorie of plant protein and that producing a single pound of meat emits the same amount of greenhouse gasses as driving 40 miles in an SUV. And factory farming wastes immense amounts of water and crops, which are filtered through the animals to produce a tiny portion of meat, milk, or eggs. 

It’s easy to see that meat is making Greensboro and the rest of the country blue. But Meat’s Not Greensboro might be the inspirational green relief we need. Get your Vegetarian Starter Kit and really go green this year.

Written by Michelle Sherrow

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind