Hungry Motorists Drive by–Not Through–Golden Arches

Published by PETA.

Members of the lunch crowd at a McDonald’s in Providence, Rhode Island, probably weren’t expecting to be greeted by a giant “chicken” bearing “Unhappy Meals” when they headed out on their lunch breaks. But hardly anyone could resist the lure of our chicken, and word is that almost every driver stopped to talk with the big bird and his posse. Many people even went elsewhere for lunch once they learned how countless chickens are forced to suffer painful broken bones, bruises, and scalding—while they’re still alive—at slaughterhouses run by McDonald’s suppliers.


None of this chicken’s relatives were harmed in the making of our “Unhappy Meals.”
Unhappy Meal
It’s hard to tell by her shocked face if she’s opening one of our “Unhappy Meals” or a far more gruesome McNugget box.
Unhappy Meal
I’m not sure what a “Brownie Meit” is, but I’m sticking with Allison’s Gourmet’s vegan Brownie of the Month, regardless.
Unhappy Meal


Demonstrators are revved up to distribute leaflets all summer long. Get in on the action and help bring McDonald’s to its knees. Sign up for our Action Team today!

Written by Karin Bennett

Get PETA Updates

Stay up to date on the latest vegan trends and get breaking animal rights news delivered straight to your inbox!

By submitting this form, you are agreeing to our collection, storage, use, and disclosure of your personal info in accordance with our privacy policy as well as to receiving e-mails from us.

 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind