Fashion History Is Made

Published by PETA.

Everyone I’ve talked to who was at the Marc Bouwer show says that it was just amazing. It was full of celebrities, the media loved it, and Marc’s animal-free designs were beyond anything that’s ever been seen.


This was the first ever collection presented by a designer of this caliber who is 100 percent cruelty-free. Totally awesome.

Pretty much every media outlet was there, including AP, Reuters, The New York Times, and, well, everybody else who is anybody. These are a few of the comments from the press coverage:

“Texans who would rather wear faux fur—yes, there are more than you think—would have loved the Marc Bouwer show. Known for creating gorgeous red-carpet gowns, the designer unveiled real-looking faux chinchilla, tiger, astrakhan and mink furs.”

“With its “Imitation is life” tagline and PETA-approved cruelty-free fabrics, Marc Bouwer’s calculated opening looks—a series of gasp-inducing, and yet entirely faux fur coats—signaled a powerful statement that resonated throughout the remainder of his collection: the only skin you need to look glamorous in today’s fashion world is your own.

“Marc Bouwer’s collection was exquisite. The dresses were the highlight of fashion week thus far. It will be a feat of talent to out-do Marc’s dresses.”


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind