General Mills Announces It Supports Polled Breeding

April 2015

After learning from PETA that cows on dairy farms have their horns gouged out with sharp metal scoops or their horn tissue burned out of their heads, General Mills came out in support of polled, or naturally hornless, cattle, paving the way for the elimination of the painful dehorning process in its supply chain.

“General Mills encourages all suppliers in our dairy supply chain to support industry-wide efforts that promote the humane treatment of cattle, including the responsible polled breeding practices,” reads the company’s updated animal-welfare policy. “This approach has demonstrated success in the beef industry and we support a similar approach in the dairy industry.”

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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind