Dove Goes Cruelty-Free

Dove—one of the world’s most widely available personal care–product brands—has banned all tests on animals anywhere in the world and been added to PETA’s Beauty Without Bunnies cruelty-free companies list! In addition, Unilever—which owns the Dove brand—has banned all tests on animals not required by law for the rest of its products and has been added to PETA’s list of companies “Working for Regulatory Change,” a category that recognizes businesses that test on animals only when explicitly required to do so by law, are transparent with PETA about any tests on animals that have been conducted and why, and work diligently to promote the development, validation, and acceptance of non-animal methods.