Cruelty-Free Makeup Perfect for Halloween

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This Halloween, create a killer costume with vegan makeup from these beauty brands that don’t test their products or ingredients on animals. When you choose cruelty-free makeup (both vegan and animal test–free), you help spare rabbits, mice, rats, and other animals a lifetime of suffering.

Kinder Beauty x PETA Ghostly Glamour Box

PETA has joined forces with former Playboy model Crystal Hefner and vegan beauty subscription service Kinder Beauty to make everyone’s most spooktacular self-care dreams come true with the Ghostly Glamour Box. Plus, 20% of the proceeds will be donated to PETA to support our winter doghouse program. It doesn’t get much better than that! The $54 box features $175 worth of beauty and skin-care items, including a Witches Brew Soap, Moonlit Glow Balm, Good for You Gloss, Calypso Vitamin C Serum, Into the Woods Eyeshadow, and a Glow in the Dark Makeup Sponge, which will have recipients carving out some “me time.” Get it soon, since it’s sure to sell out fast!

Theatrical and Professional Makeup

PPI Premiere Products, Inc.

This line of high-quality makeup is entirely vegan. We recommend its effective Skin Illustrator On Set Palettes to make your Halloween screams come true.

Lunatick Cosmetic Labs

This makeup brand is entirely vegan! There’s no need to look at the list of ingredients when choosing colors for your spooky coffin-shaped custom eyeshadow palette.



Mehron offers a one-stop shopping site for all your Halloween makeup needs. This animal test-free maker of theater makeup will help you transform into the most realistic-looking zombie in your neighborhood. Be sure to check product ingredients to ensure that they’re vegan.


The Kryolan website features a whole section for fake blood and an entire zombie makeup kit, so you can be zombie-ready in a flash!

Cinema Secrets

This Los Angeles–based company helps supply Hollywood with special-effects makeup and offers animal test-free cosmetics perfect for all sorts of fun costumes, such as cats, witches, and clowns. Not all its products are vegan, so be sure to check the ingredients first.

i am sin

Professional makeup brand i am sin carries products like pressed powder eyeshadow, matte gel eyeliner, and a lip gloss to seal in your Halloween lipstick look.

Beauty Brands

Although these cosmetics companies don’t specialize in theatrical makeup, their bold pigments and long-lasting formulas are also perfect for Halloween:

wet n wild

A new, limited edition Fantasy Makers line of palettes are available for those in need of high pigment, vegan Halloween makeup. Wet n wild also released a selection of adorable stencils so you can quickly transform into a clown, alien, deer, or skeleton, among others.

Urban Decay

Tarte Cosmetics

Take a look at Tarte’s vegan products page for some bold eye shadows, eyeliners, and mascaras as well as makeup-remover wipes for the end of the night.

KVD Beauty

We were over the (full) moon when KVD Beauty announced that the brand was going to reformulate its products to be completely vegan. Get into the Halloween spirit with lipstick shades named Nosferatu, Poe, and Vampira.

Too Faced Cosmetics

Too Faced offers fun colored eye shadows, and will cover all your makeup brush needs. Check out its vegan-friendly products page for a full list of its vegan products.


NYX has modestly priced, bright lipstick colors and fun pigments to use for face paint—a great go-to for All Hallows’ Eve.

Lime Crime

When it comes to bright and bold colors, nothing tops Lime Crime. The possibilities are endless with this all-vegan brand.

Sugarpill Cosmetics

Sugarpill offers vegan makeup brushes as well as a variety of glittery colors that are perfect for pretty princesses or wicked witches.

Other noteworthy animal test-free brands include Jesse’s Girl, L.A. Colors, Physicians Formula, and Manic Panic. And for more ideas, check out our list of completely vegan and cruelty-free makeup brands!

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