Published by Melinda McKee.

This Halloween, create a killer costume with vegan makeup from these beauty brands that don’t test their products or ingredients on animals. When you choose cruelty-free makeup (both vegan and animal test–free), you help spare rabbits, mice, rats, and other animals a lifetime of suffering.

Kinder Beauty x PETA Bewitching Boo-ty Box

This year, PETA has joined forces with Chilling Adventures of Sabrina actor Lucy Davis and vegan beauty subscription service Kinder Beauty to make everyone’s most spooktacular self-care dreams come true with the Kinder Beauty Bewitching Boo-ty Box. Plus, 20% of the proceeds will be donated to PETA to support our winter doghouse program. It doesn’t get much better than that! The $60 box features $182 worth of beauty and skincare items, including a Pumpkin + Glycolic Facial Peel from Timeless Organics as well as an Emani Prismatic Lipstick and Habit’s Bright Lights Vegan + Organic Creme Highlighter in Gatsby.

© Kinder Beauty

Theatrical and Professional Makeup

PPI Premiere Products, Inc.

This line of high-quality makeup is entirely vegan. We recommend its effective Skin Illustrator On Set Palettes to make your Halloween screams come true.

Lunatick Cosmetic Labs

This makeup brand is entirely vegan! There’s no need to look at the list of ingredients when choosing colors for your spooky coffin-shaped custom eyeshadow palette.

Cameleon Bodypaint

Cameleon is an entirely vegan brand that specializes in bodypaint.


Mehron offers a one-stop shopping site for all your Halloween makeup needs. This animal test-free maker of theater makeup will help you transform into the most realistic-looking zombie in your neighborhood. Be sure to check product ingredients to ensure that they’re vegan.


The Kryolan website features a whole section for fake blood and an entire zombie makeup kit, so you can be zombie-ready in a flash!

Cinema Secrets

This Los Angeles–based company helps supply Hollywood with special-effects makeup and offers animal test-free cosmetics perfect for all sorts of fun costumes, such as cats, witches, and clowns. Not all its products are vegan, so be sure to check the ingredients first.

i am sin

Professional makeup brand i am sin carries products like pressed powder eyeshadow, matte gel eyeliner, and a lip gloss to seal in your Halloween lipstick look.

Beauty Brands

Although these cosmetics companies don’t specialize in theatrical makeup, their bold pigments and long-lasting formulas are also perfect for Halloween:

wet n wild

A new, limited edition Fantasy Makers line of palettes are available for those in need of high pigment, vegan Halloween makeup. Wet n wild also released a selection of adorable stencils so you can quickly transform into a clown, alien, deer, or skeleton, among others.

Urban Decay

Tarte Cosmetics

Take a look at Tarte’s vegan products page for some bold eye shadows, eyeliners, and mascaras as well as makeup-remover wipes for the end of the night.

Kat Von D Beauty

We were over the (full) moon when Kat Von D announced that the brand was going to reformulate its products to be completely vegan. Get into the Halloween spirit with lipstick shades named Nosferatu, Poe, and Vampira.

Too Faced Cosmetics

Too Faced offers fun colored eye shadows, and will cover all your makeup brush needs. Check out its vegan-friendly products page for a full list of its vegan products.


NYX has modestly priced, bright lipstick colors and fun pigments to use for face paint—a great go-to for All Hallows’ Eve.

Lime Crime

When it comes to bright and bold colors, nothing tops Lime Crime. The possibilities are endless with this all-vegan brand.

Sugarpill Cosmetics

Sugarpill offers vegan makeup brushes as well as a variety of glittery colors that are perfect for pretty princesses or wicked witches.

Other noteworthy animal test-free brands include Jesse’s Girl, L.A. Colors, Physicians Formula, and Manic Panic. And for more ideas, check out our list of completely vegan and cruelty-free makeup brands!

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