PETA’s video “Someday,” brought to life by Los Angeles animator Anna Saunders, was created in honor of Morrissey’s 55th birthday. The video, which is scheduled to be featured on the rock icon’s new nationwide tour, takes viewers on a harrowing journey as they witness—through the eyes of one terrified bird—the typical experience of chickens raised for meat. Will our young chick survive what 8 billion chickens each year cannot? Watch to find out:

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind