At the heart of PETA’s work is the belief that all beings have the right to live free from exploitation and suffering. The more that people learn about animals’ unique characteristics and fascinating abilities, the easier it becomes to empathize with them and understand that their lives have value separate from their usefulness to humans. We hope you’ll enjoy our weekly series of fun one-minute videos and gain a new appreciation for all the animals who share our planet.

Narrated by Ingrid E. Newkirk, PETA’s founder and president, A Minute for the Animals will offer a weekly 60-second look into animals’ lives, talents, and personalities, filled with fascinating information, heartwarming stories, history, poetry, and humor.

Watch now!

We have the power to help animals every single day—by choosing vegan meals, never wearing fur or animal skins, practicing humane wildlife control, using cruelty-free cosmetics and household products, and selecting animal-free entertainment for ourselves and our families.

Check back next week for a new video!

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind