Joss Stone’s New PETA Ad
Joss Stone’s New PETA Ad

Listening to British R&B songstress Joss Stone hum a tune is pretty much all it would take for me to fall in love, but Joss clearly wanted to make sure she had all her bases covered by a) being really frickin pretty, b) going out of her way to help animals, and c) being (as … Read more »

The Marketing Dept. Goes to Johnny Rockets!
The Marketing Dept. Goes to Johnny Rockets!

Every now and then, my department at PETA gets together outside of work to do a little teambuilding, brainstorm some brilliant new ways to help animals, and swap nasty rumors about people in the other departments. For the most recent social event, we decided to hit up Johnny Rockets to take advantage of the 2 … Read more »

Nice Work, Nike
Nice Work, Nike

Here’s the thing. We’re a little ways away from getting shoe companies to ditch the leather entirely—though we’ve made some significant headway by encouraging retailers like The Gap to boycott the Indian leather industry, which really goes out of its way to be unpleasant to animals. That said, there’s something particularly hideous about Nike’s decision … Read more »

PETA to Lottery Winner…
PETA to Lottery Winner…

Did you hear about the Georgia truck driver who won half of the $390 million lottery jackpot yesterday? I’m not ashamed to admit that I had a couple of tickets myself, but seeing how I’m still slaving away over my computer, you’re correct in assuming that I’m not the one splitting it with him. There’s … Read more »

Willie Nelson Saves Horses From Slaughter
Willie Nelson Saves Horses From Slaughter

When I walked by my boss Ingrid’s office this morning and heard “My Heroes Have Always Been Cowboys” blaring, I knew something fishy was going on . . . Well, toss your cowboy hat in the air, crank up “On The Road Again” and holler yee haw! Willie Nelson (Yes, THE Willie Nelson) and his … Read more »

Mark Wahlberg On The Back Up
Mark Wahlberg On The Back Up

If you get that subject line, then you’re old enough to remember Marky Mark and the Funky Bunch. I’m not ashamed to admit it, I used to kick it to Good Vibrations back in the nine one. And like the rest of the civilized world, I’ve followed Mark Wahlberg’s career over the years. Basketball Diaries, … Read more »

Remote-Controlled Pigeons
Remote-Controlled Pigeons

I just read an article about how “scientists” at Shandong University in China have created the first ever remote-controlled pigeon. This is considerably less fun than it sounds, as it turns out that far from actually creating anything, these people have been torturing birds for God knows how many years by inserting electrodes into their … Read more »

Clearing a Few Things Up for Al Gore
Clearing a Few Things Up for Al Gore

For all the good he’s done for the environment—which, to be fair, is an awful lot—Al’s leaving out a huge piece of the puzzle by ignoring the fact that the devastation caused by the meat industry is among the worst environmental disasters ever to happen to the world. As we told him in our letter, … Read more »

Conspiracy Theory!
Conspiracy Theory!

If you’ve never been implicated in a preposterous conspiracy theory, I can highly recommend the experience. It’s a roller-coaster ride of emotions from shocked to flattered to downright amused. This is especially true when the person responsible for the conspiracy theory is a high-ranking government official, as we discovered last week when we were tipped … Read more »

Kansas State Bans Chicken Toss
Kansas State Bans Chicken Toss

Do you really need a letter from PETA and an official ban from your school administration to figure out what’s wrong with throwing live chickens onto a basketball court during a game? In the case of the moronic Kansas State fans who did exactly that during a game against rivals KU, the answer, of course, … Read more »

George W. Bush on PETA
George W. Bush on PETA

This is an old video we made a while back to talk about why PETA has occasionally resorted to some more colorful tactics like naked protests to get our point across. It must have been put together in the early days of Internet video, when people had the attention span to get all the way … Read more »

Burberry Has a New Enemy
Burberry Has a New Enemy

Her name is Casey Redd, and she just sent in the latest brilliant addition to our Burberry campaign materials. PETA’s Art Department does a fantastic job, but this may very well be my favorite anti-fur ad ever. Here’s 10-year-old Casey with the ad she made:

Mates of State Get Nekkid
Mates of State Get Nekkid

I’ve been at PETA long enough to know that there are a whole lot of different ways to make a naked ad, and I’m always impressed with the way our Art Department manages to capture the particular style of the celebrity who’s posing for the ad without losing sight of the message. Over the years, … Read more »

Alicia Mayer in a Lettuce Bikini
Alicia Mayer in a Lettuce Bikini

More than 31 major media outlets covered PETA Asia Pacific’s pro-vegetarianism photo shoot with Filipina supermodel Alicia Mayer yesterday, and looking at the stunning pictures, I can see why. In case you’re wondering, that’s PETA Asia Pacific’s very own Jason Baker on the right, with the water bottle. I actually haven’t spoken to Jason since … Read more »

Free Veggie Burgers!
Free Veggie Burgers!

Earlier this month, it was announced that Dan Snyder, who owns the greatest football team in the world, has purchased Johnny Rockets, which happens to make the greatest fast-food veggie burger in the world. To celebrate this match made in heaven for vegetarian football fans, PETA has teamed up with Johnny Rockets to give away … Read more »

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