UW-Madison Launches Animal-Free Research Fund

After hearing from PETA and food and beverage companies that we convinced to avoid animal testing, the University of Wisconsin–Madison’s Food Research Institute has created a new fund that allows corporate sponsors to support research that is entirely animal-free. The fund, titled the “Food Research Institute Programmatic (Non-animal) Support Fund,” has a stated purpose to “support research that does not involve animal testing and general department operations at the Food Research Institute.” It will boost modern, non-animal research while helping sponsors easily prevent their donations from paying for experimenters to poison, slice open, and kill animals in cruel and pointless tests.