Urban Outfitters Forgoes Fur

January 2009

After learning that clothing chain Urban Outfitters was selling a fur-trimmed wrap, PETA wrote to the company privately to ask it to pull the item and adopt a fur-free policy. When the company didn’t respond, peta2 urged people to write the company and encourage it to become fur-free. After receiving nearly 4,000 e-mails from PETA members and peta2 Street Teamers, Urban Outfitters listened. In an e-mail to PETA, a representative of the company wrote, “[T]here is no fur in our stores, and this will continue to be the case.”